TO THE BUSINESS OWNER THAT NEEDS A CLEAR MESSAGE TO STAND OUT IN A BUSY MARKETPLACE
Create a stand out message to attract your perfect customer who will want to listen
With my four week group programme
"Craft A Clear Message"
HERE'S A QUESTION FOR YOU...
Have you ever spent money on a logo and website, only to find you struggle when it comes to promoting it?
- Struggle to confidently talk about your business or succinctly explain it.
- Know who you want to work with but don't want to miss any opportunities so you keep things quite general.
- Write the content yourself and find it a really difficult process and the text feels "patchy".
- Feel ongoing content creation is heavy and so you keep putting it to one side.
- Know something is not working in your marketing and you feel overwhelmed and stuck with what to do next.
- Feel unclear on how to position your business to stand out from your competitors, attract the right audience and turn them into customers.
- Trust "experts" to get you the results you desire, but find out they didn't get you or understand your goals?
- Want to pivot your business in a new direction but don't know where to start?
Let me share a secret with you…
No matter how much you spend on branding, logos or a fancy new website, if you haven’t mastered your message, you will fail to create content that attracts the right audience.
But the good news is…
It doesn't matter what stage you are at with your business. New or existing, established or transitioning. You can nail your message and make content creation enjoyable in 3 clearly defined steps.
It doesn't happen by chance...
Your message and content don't come about by chance. They need to be formulated!
You know things need to change because you don't want to...
feel like you are being left behind in your marketplace,
second guess if your message is being heard and understood,
throw content together at the last minute in a panic.
IT DOESN'T HAVE TO BE THAT WAY
Imagine how it would feel to...
Find your perfect customers who are a joy to work with.
Have clarity on the direction you want your business to go in.
Have confidence when talking about your business.
Create content with ease knowing your message is right.
Feel a HUGE shift because everything feels more aligned.
Speed up your success by providing professionals with a clear brief.
Feel heard and supported with a group of people who relate to where you are.
Make 2021 YOUR aligned year with a robust blueprint for the future.
You are in the right place if...
You are looking to setup a new business and think you need to get your logo and website sorted first.
You are an existing business looking to change direction but you need some guidance on the best next steps.
You are an established business who wants to scale but you know your messaging and content need work.
You have the answers; you just need someone to ask you the right questions.
Read on to discover my tried and tested process to create a content blueprint that lasts.
A GROUP PROGRAMME THAT HELPS YOU TO CREATE A ROBUST BLUEPRINT FOR YOUR MESSAGING AND CONTENT SO YOU CAN ENGAGE AND DELIGHT YOUR PERFECT CUSTOMER.
Join me as I guide you through the same streamlined process I use with my 1:1 clients (but at a much lower price).
Before you invest another penny in things like graphic design, copywriting, social media support or a website, first take the time to master your message ➡️
Because this is my "founding" programme launch I am offering it at a starting member rate, for a limited time!
'Craft A Clear Message' is a group programme spread over 4 weeks where you will formulate and craft a message for your business. This will result in a content blueprint to help you create engaging content so that you can market your business with unshakeable confidence.
This tried and tested process ensures you can go on to create engaging content that stands out, tells your story and explains your offer easily, attracting ideal customers every time you promote.
The beauty of this group programme is that I’m with you every step of the way. I will support and guide you with weekly group coaching calls spread over 4 weeks to answer your questions.
You will have direct access to my 18 years of expertise and knowledge, helping you to attract the right people and more importantly, convert them through the power of a clear message!
The results speak for themselves...
"I feel more confident and equipped to take actionable steps...
As a brand new start-up with nothing more than a nascent idea, Natalie’s brilliant programme has helped me to better understand both my business and my ideal client. She has gently talked me through my ‘blocks’ and fears and helped me to manage my expectations. I am now clearer and more excited about my business. With her guidance, I am more confident and equipped to take actionable steps towards building my brand and launching my business. I cannot recommend Natalie highly enough. Her passion, insight and experience along with her desire to keep her clients firmly in the driving seat of their business is proving invaluable in helping me to get mine off the ground."
GEETHA DEAN, COPYWRITER
"I’m feeling much more confident in expressing myself, thanks to you 😁"
Your program has really helped me to get clear on who I want to work with and where my energy can be best spent. I think it’s a platform that can be revisited for a review of my business focus and to re-centre if things go off-track. It’s helping me to get my social posts more focused and for my time to be put into the most productive areas. So your programme has helped me to develop a different mindset of my business not just being about me. It’s separate from me and I can look at it as a separate force or entity. I do think I’ll be needing more help along the line, because this is like a new language for me, but I’m feeling much more confident in expressing it, thanks to you. 😁
NIK BISBEY, TRANSFORMATION COACH
"I've already brought more clients on board...
For a group programme it still felt very much tailored to me and my business goals. What stands out most is getting the clarity and direction. I'm not new to business but new to setting out what my business does and what services I offer. Now I feel as though I can start to approach new clients with a clear strategy for what I offer and why! Using Natalie's knowledge and understanding brings such a clear and rounded way of looking at your business. Such a wealth of knowledge and a genuine want, I've brought more clients on board and feel I'm offering a professional, thought out programme."
ALLY, GET STOCKED
HERE'S HOW IT ALL PANS OUT
The 3 clearly defined steps
#1 YOUR IDEAL, PERFECT CUSTOMER
It is fine to have more than one customer type but you need to separate them out so that you can create the messaging and content that talks directly to them.
It is not enough to IDENTIFY your perfect customer, you need to really KNOW them...
That is because messaging and content needs to be personalised for it to stand out. Trying to be all things to all people simply won’t get you noticed by your ideal, perfect customer.
Inside module #1 you will discover:
- the best way to separate your customers and profile them in detail so that you can create content that talks directly to them,
- what your perfect customer is not telling you about why they are not buying your products / services,
- the art to understanding what is holding them back so that you can easily reveal what they truly want.
#2 YOUR BACK STORY
It is important to showcase your expertise and authenticity so that your perfect customer will know they are in safe hands.
But you need to go step further to really connect with them and show you understand and can empathise EXACTLY with where they are at...
That is because your business needs to create an emotional connection with your perfect customer to speak to their heart. After all people buy people so your back story matters.
Inside module #2 you will discover:
- how to quickly and authentically connect with the right customer so that they will buy from you,
- the truth behind how they haven't succeeded until now,
- the single most important factor to align their pain point with your expertise.
#3 CORE MESSAGING
It is vital to bring everything together to create consistency and a compelling message that will be understood by all of your customer types.
Core messaging is how we do this but it is important that whatever your message and content, it needs to stand apart from anything else because you have competition!
This is because your message and all of your content needs to be seen, heard, understoodand memorable so that you stand out for the right reasons!!!
Inside module #3 you will discover:
- the principles to bring your message together so that it talks to all your customer types,
- the ultimate way to personify your business so that it captivates their attention easily and quickly,
- the practical tips to writing GREAT content with your unique message at the heart of everything.
DON'T FORGET ABOUT THE BONUS
You are also going to get access to
But it doesn’t end there. During my founding launch you will receive a bonus complimentary 30 minute 1:1 with me. This is where we can tailor your learning to your business with personalised feedback and clear next steps for you to take in creating compelling content.
LET'S TAKE A CLOSER LOOK
The features and benefits you will receive
GROUP COACHING SESSIONS
The group coaching sessions are perfect to stay in the right mindset to maximise your time and energy. I will guide you and provide more detail as you need it. Whilst the coaching calls are recorded and available forever, it is important to attend live to take full advantage of my expertise.
ACCOUNTABILITY & COMMUNITY
Alongside the three 60 minute, weekly group coaching sessions there will be a private Facebook group where you can reach out for support between sessions. I will be on hand to answer your questions so that you keep momentum. I will also set up a Slack channel for you to instant message me. Benefit from a community at the same stage as you.
A CONTENT BLUEPRINT
Working through the mini tasks after each chapter will enable you to complete the workbooks at the end of each module. These will form the blueprint for your message and content and be an important reference document when you want to start bringing your brand alive visually and when you want to start writing copy and blog etc to promote your business.
If you want to have even more support as you work through the programme, I can offer you a special VIP upgrade where you have more 1:1 access to me to speed up your success.
Unlike a course you attend once, with 'Craft a Clear Message' you will receive all of the course materials, videos and teachings to access at any time in the future. This is an investment that keeps on giving because you can step back and access the programme as often as you need.
"Everything just fits, because the time was taken to get the foundations right...
...Natalie is just so lovely, she will work to understand you, what you want to achieve and how you want things to look. I am so happy with website, my branding and the support I receive I really feel everything just fits, because the time was taken to get the foundations right.The end result of everything just feels so right. And Natalie's experience, support and creative side hugely helped me achieve things I couldn't by myself. Professional and friendly, but also incredibly knowledgable"
KAREN, THE WIDOW COACH
A preview of the Programme timeline
Get access today!
As soon as you buy the programme, you will receive INSTANT access via an email to Module 1.This allows you to get a head start if you wish.
Work through module 1.
Attend first group coaching call.
Work through module 2.
Attend second group coaching call.
Work through module 3.
Attend final group coaching call.
Bring the programme together with your bonus 1:1 coaching call.
Are you ready to take your buiness to the next level with a powerful message and content?
You could appoint a creative agency to take on all of this for you and whilst this would speed things up it would come at a HIGH PRICE.
You could work it out for yourself through blogs, podcasts and other online resources to piece everything together which would take lots of your VALUABLE TIME.
But there is another way...
MEET YOUR GUIDE
Hello, I'm Natalie
I've been where you are and I have learned the hard way so many times in business. But with my knowledge and expertise spanning two decades, I am here to help and empower you to not make the same mistakes! Let me guide by asking the right questions so you can set your foundations with ease and fast track your inevitable success.
When creating websites I saw first hand the huge struggle businesses faced when trying to get their content together. They are not copywriters or marketers and they needed help! So, I created a streamlined process to gather this for them, to not cause them too much additional work yet enabling me to get their website completed swiftly.
Working one business at a time has allowed me to hone this process. But I want to help multiple businesses at a time and without cloning myself I created Master Your Message group programme.
I am on a mission to empower new and existing businesses to create their message and approach branding a business without investing loads of money up front.
JUST THE START
At this affordable rate I can help more people access my knowledge and expertise who may not have been able to work with me privately. And by being setup properly, myself and my team can go on to help you with branding, copywriting, website and more! So this is just the start!
FIRST I HAD TO CRAFT MY MESSAGE - NOW I CAN HELP YOU CRAFT YOURS...
IN CASE I HAVE MISSED SOMETHING...